Sunday, January 25, 2015

Prime Focus - Buy On Declines

The scrip has been in the limelight hitting new highs !!  Prime Focus is a small cap share meant for high risk taking investors looking for super high profits.

About Prime Focus :

Prime Focus Limited, together with its subsidiaries, operates as a media and entertainment services company in India, the United Kingdom, the United States, Canada, and internationally. The company provides creative and technical services, including visual effects, stereo 3D conversion, animation, video/audio postproduction, digital content management and distribution, digital intermediate, versioning and adaptation, and equipment rental to the film, broadcast, advertising, and media industries. It also offers CLEAR, a hybrid cloud-enabled media ERP suite that virtualizes the content supply chain; View-D, a 2D-to-3D conversion process; and WorldSourcing, a digital pipeline and delivery model. 

In addition, the company provides production workflow and media asset management applications and services to the entertainment industry; and an SLA-based suite of media processing and monetization services comprising archiving, bulk digitization, mastering, delivery, multiplatform content preparation, editorial and packaging, localization, cataloguing, digital media supply chain management, SEO and analytics, on air promo creation, and contextual advertising. Additionally, the company is involved in the media and other investment; broadcast post production and VFX services; and digital asset management activities. Prime Focus Limited was founded in 1997 and is headquartered in Mumbai, India.

Our Recommendation :

The scrip has given a decent return of 46% it had a low of Rs.27 and peaked out at Rs.56 almost doubling from the bottom. It has corrected 9% in 6 months 6% in 3 months and 12% during the last 1 month.  Investors with a short term perspective should buy around 42 levels and exit around 56.  

Caution :
Investors averse to risk should avoid this.  Enter around Rs.43 level and hold for a target of Rs.58 holding period of 2 months.  Buy all declines to exit on rises and do not trade in quantities larger than > 1000 - it can be in active once the rise and fall have happened.  

Equity Advisor

Smart Investor
No.24 Pattamal Plaza
3rd Cross Kammanahalli
# 98800.80321